Zayde Naquib – The Quest for the Perfect Cup of Coffee

There are endless possibilities, which is part of the fun, but part of the challenge. So, I can get lost in the possibilities at times.

I don't think most people know who are coming into the place that we don't have an espresso machine. They're just getting beautiful espresso drinks. And that's pretty exciting.


We're not resting for an extraction. We're roasting to present the coffee's to be versatile and still be true to whatever they are.


If you like getting into the weeds and the details, roasting is awesome. If you don't, maybe focus on retail, and you're probably going to have a lot less headaches and less back issues.


From a service perspective and hospitality perspective, I'm wired and our team is wired to give with no expectation of return. But every once in a while, asking something of a guest can be a pretty powerful thing.